TechPhonesiPhonesApple are banking on you spending big with the iPhone 15New figures suggest Pro variants are expected to be the big sellers this yearWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
TechPhonesiPhonesApple are banking on you spending big with the iPhone 15New figures suggest Pro variants are expected to be the big sellers this yearWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
New figures suggest Pro variants are expected to be the big sellers this year
When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
(Image credit: Future)
(Image credit: Future)
With just a few short weeks left until theiPhone 15range is expected to launch, it’s safe to say the rumour mill is turning furiously. We’ve heard whispers about all kinds of software and hardware upgrades coming to the devices.
Now, details have emerged about the order quantitiesApplehas placed with their suppliers. And they’re banking on you spending big this time out.
The iPhone 15 Pro is the next highest with 28% of the shipments. That narrowly pips the base model, which is expected to take 25%. Way out in last place is the iPhone 15 Plus, with a meagre 10% of the shipments.
There’s quite a bit to unpack there. First, the Plus. It’s not really surprising to see that Apple aren’t forecasting big things here. Like the ill-fated Mini before it, the Plus hasn’t captured public imagination especially well. Clearly, that’s not something which is expected to change.
The base model is pretty much exactly what you’d expect. At 25%, it’s doing its fair share exactly. The Pro is somewhat surprising. At 28% of expected shipments, Apple are clearly expecting this to be quite a big player. That surprises me – given its proximity to the price of the Pro Max, I’d never imagined it as a top seller.
Then, of course, there’s the Pro Max. Is 37% of sales overestimating? Honestly, I don’t think so.I’ve saida number of times that I don’t think the rumoured price hike for the model will be catastrophic, and clearly that’s a sentiment which Apple is echoing.
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TheiPhone 15 launch dateis rumoured to be the 13th of September. That means, we’re only about four weeks from finding out for certain what is coming to the new handsets.
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