TechTvsApple TV 4K is good – but the next generation will be even betterThe new media streamer is more efficient and cheaperWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

TechTvsApple TV 4K is good – but the next generation will be even betterThe new media streamer is more efficient and cheaperWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

The new media streamer is more efficient and cheaper

When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

(Image credit: Apple)

Apple TV 4K 2022

(Image credit: Apple)

Applejust released theApple TV 4K3rd Gen. Amongst the headline features, the media streamer is now equipped with an A15 Bionic chip – the same one you’d find in aniPhone 14or aniPhone 14 Plus– which does away with the need for a cooling fan.

Not only is that a space saver – this model is around 25% smaller than the previous iteration – it’s an energy saver, too. The 3rd generation model will use about 30% less power than before.

Elsewhere, the newApple TV4K adds support for HDR10+ video, and changes the charging port for the remote from Lightning toUSB-C.

There are two models on offer. The 64GB Wi-Fi only model retails at £149 / $129 / AU$219 while the 128GB model with Ethernet connectivity will set you back £169 / $149 / AU$249.

These updates offer great value for Apple’s offering. The media streaming market is extremely competitive right now. We’ve got theSky Stream, theAmazon Fire TV Stick 4K, theChromecast with Google TV, and more, all enabling users to access thebest streaming services, likeNetflixandDisney Plus. Apple’s offering, with its' sleek design and user interface, positions itself at the premium end of that market.

But maybe not for long.

TipsterMing-Chi Kuohas suggested that the next generation of Apple TV 4K will retail at a “sub-$100” price point, calling it the sweet spot for Apple TV. That would be a substantial price drop, which could make Apple’s offering more attractive compared to others on the market. Okay, it would still be more expensive than just about anything else, but the gap between it and its competitors would be severely reduced.

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We’ll have to wait and see, then. One thing is for sure, though: there’s never been a better time to get involved in Apple TV.

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