TechTvsGood news! Next-gen OLED TVs won’t be as expensive as we fearedThey won’t be cheap, but they’ll be cheaper than we were expectingWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

TechTvsGood news! Next-gen OLED TVs won’t be as expensive as we fearedThey won’t be cheap, but they’ll be cheaper than we were expectingWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

They won’t be cheap, but they’ll be cheaper than we were expecting

When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

(Image credit: Sony)

Sony A95K in room with window to the left

(Image credit: Sony)

We are very excited aboutQD-OLED, which promises to deliver even better picture quality than thebest OLED TVs. But we’ve been dreading the inevitably high prices. Aswe reported last week, low production yields mean that QD-OLEDs are really difficult to make in quantity – and that means higher prices as a result. As we put it in our report: “brace yourself for the 55-inchSonyA95K to start at a higher price than the £2,699/$2,799 that theSony A90Jlaunched at in 2021.”

What do points mean? Prices!

The price comes from Sony’s online Sony Rewards programme, which usually – but not always – allocates points based on the RRP of its products. So a product costing $1,000 would give you 1,000 points; one costing $2,000 would give you 2,000, and so on.

It just so happens that the Sony A95K is in that list, with a points value of 3,000 for the 55-inch and 4,000 for the 65-inch. You don’t need to be brilliant at maths to work out that those figures mean an price of $3K and $4K respectively.

That’s still a lot of money for a TV, of course, but it’s a lot of TV for the money. However, if you’re thinking of hanging on for the inevitable price drop, the production yield problems are still relevant:Samsungisn’t investing heavily in QD-OLED tech yet for that very reason, so supplies of the panels and therefore the TVs are going to be limited for some time.

That means the QD-OLED displays are more for early adopters, and that’s fine: thebest TVsin 2022 include some absolutely brilliant sets with stunning picture quality that cost considerably less. QD-OLED may well be the future of TV, but we’re willing to wait a while for the future to become a bit more affordable.

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