ActiveFitness TrackersGoogle’s assimilation of Fitbit is almost completeFitbit website is no moreWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
ActiveFitness TrackersGoogle’s assimilation of Fitbit is almost completeFitbit website is no moreWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
Fitbit website is no more
When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
(Image credit: Fitbit)
(Image credit: Fitbit)
Quick SummaryA banner has appeared on the Fitbit website heralding one of the final parts of the migration to Google.Fitbit.com will move to the Google Store from 1 October.
A banner has appeared on the Fitbit website heralding one of the final parts of the migration to Google.Fitbit.com will move to the Google Store from 1 October.
A banner has appeared on the Fitbit website heralding one of the final parts of the migration to Google.Fitbit.com will move to the Google Store from 1 October.
A banner has appeared on the Fitbit website heralding one of the final parts of the migration to Google.
Fitbit.com will move to the Google Store from 1 October.
Fitbit has long been synonymous withfitness trackers. So much so that at the beginning of fitness tracker craze, many people referred to them as “Fitbits” even if the tracker being discussed was from another brand. Withings and Jawbone both offered decent options at the time.
However,Googleacquired Fitbit in 2021 and there has been a slow shift to move everything Fitbit to Google’s own platforms and services ever since.
In January of this year, thehelp.fitbit.comarticles moved over tosupport.google.com, while in April the shop onfitbit.commoved to the Google Store, where you can buy Google’s products, fromPixel phonesto smart home devices like the Nest cameras.
Then in July, Google shut the web dashboard at Fitbit.com, and wireless payments on Fitbit devices were scrapped in favour of Google’s equivalent, Google Pay, though frankly that is not a bad thing.
Meanwhile,back in August, we learned that theFitbit Versa 4and theFitbit Sense 2were the lastsmartwatcheswe will see from Fitbit, with theGoogle Pixel Watch 3taking over that element of Fitbit’s business.
What’s happening with Fitbit now?
Click on the link in the banner on the Fitbit site and you’ll get redirected to the Watches & Trackers page of the Google Store with a message saying, “You made it! Google Store is your new home for all things Fitbit. Shop below or get help with your Fitbit account here.”
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With the help link, there’s information on Fitbit’s Privacy policies, Settings, Support, Terms of Service, Premium Subscription plans and Order History.
What it will mean for Fitbit trackers going forward, like the Inspire and Charge lines, remains to be seen for now but we suspect they will continue in some form with Fitbit technology and features under the hood, even if the devices themselves becomeGoogle Pixelbranded.
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