TechSoftwareAppsInstagram’s great free upgrade makes your stories more sociableYou don’t need to slide into someone’s DMs to interact with their Stories any moreWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

TechSoftwareAppsInstagram’s great free upgrade makes your stories more sociableYou don’t need to slide into someone’s DMs to interact with their Stories any moreWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

You don’t need to slide into someone’s DMs to interact with their Stories any more

When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

(Image credit: Instagram)

Instagram stories with comments

(Image credit: Instagram)

This is the second important update to Stories in the last month. Last week we reported onthe Instagram app updatethat delivered additional personalisation tools including new sticker and text options and larger photo and video carousels. But where those updates were focused on making your posts more attractive, this update is about making them more sociable.

For me, it also made me less likely to interact with friends' Stories. There’s something more invasive about a direct message than a comment because of course it goes to someone’s inbox rather than sitting on their post; that made me wary of interrupting someone just so they could see I’d posted LOL or a heart emoji.

There is one downside to this. Public commenting also tends to attract more trolls, because being awful in public is part of the thrill. Instagram’s blocking tools are pretty good but I know from personal experience that they’re often loath to take any action against some pretty awful posts. If posters are going to be confident allowing public commenting, they’ll need to be confident in Instagram’s moderation too.

The new features are rolling out now to the Instagram app and to the web imminently.

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